Yuppy, the Concept 10 10 mascot, bounces back after rare brain surgery

Yuppy, the Concept 10 10 mascot, recovers from brain surgery

Yuppy, the two-pound Concept 10 10 mascot, is proving to be a mighty dog.

She was first introduced as the mascot while modeling on the abdominal machine several months ago. Since then, episodes that appeared to be seizures nearly cost Yuppy her life.

The two-pound, now three- year old, Russian Toy Terrier, might have been put to sleep in her home country of Denmark. But luck was on Yuppy’s side as one of the few neurosurgeons in the world capable of a proper diagnosis and brain surgery was in Naples, Fla..

Yuppy underwent the rare brain surgery at Specialty Animal Hospital with neurosurgeon Michelle Carnes just before the New Year and within a month was cheerleading for her human mom, Pernille, who also depends on Yuppy as a service dog.

Pernille is hearing impaired. Yuppy alerts her when a stranger is approaching from behind or when her phone rings from across the room– or even while her cell phone is in her purse as Pernille competes across the tennis courts. That’s what Yuppy faithfully did just a few days after undergoing the rare brain surgery.


Spot toning: One of the biggest fitness myths

My belly always seemed to hold that extra bit of fat until...

Spot toning: One of the biggest fitness myths

Are you holding extra fat in your thighs or maybe your buttocks? Perhaps you seem to always carry a little more extra baggage in your mid-section?

Don’t be tempted by products, services or techniques that promise to target the body fat in any one of  these particular areas.

If you’ve got chubby big toes or belly fat woes, truth is, your body fat distribution won’t change.

“Concept 10 10 won’t take your money to sell you lies”, says owner and founder Jorgen Albrectsen.

Targeting a belly roll with thousands of pushups or a magic pill is giving into the myth of spot reduction.

Many people aren’t perfectly proportioned– whatever your idea of perfect is. They may be the type to have a larger upper body or a larger lower body.

“They can get strong as they can be,” Jorgen says. “They will still be disproportionate.

“You can’t carve out the body you want. That’s why we have this joke: ‘Choose your parents carefully,'” he says.

It’s genetics.

“We realize it’s disappointing to people because they’ve been living a dream that unfortunately doesn’t come true.”

Commercially, financially, it could be tempting to feed into this mythology of spot reduction. However, clients’ results are the payoff at Concept 10 10.

Read their testimonials here.